Interviews: 6 in 60 seconds

Susanne Given, COO, SuperGroup

Susanne Given, COO, SuperGroup

'Try out your own multi-channel service every week – it’s the best way to establish what’s good and bad.' SuperGroup's COO shares her top tips for retailers.

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Julia Elliott Brown, Founder, Upper Street

Julia Elliott Brown, Founder, Upper Street

'Too many retailers think about how to get consumers to buy a product; they should be thinking about how to make consumers fall in love with their brand'. We heard from Founder and CEO of Upper Street London, the luxury made to order shoe label.

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Donna Kelly, Co-Founder, Dressipi

Donna Kelly, Co-Founder, Dressipi

'Love them or loathe them, Amazon have done a brilliant job of understanding what customers want and delivering on that'. Tips and tricks from the Co-Founder of Dressipi, a personalisation and data company that provides a free fashion advice and recommendation service.  

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Karen Moon, Founder, Trendalytics

Karen Moon, Founder, Trendalytics

'Take calculated risks. Brands that create a culture of failure tend to play it safe and stifle creativity and innovation'. Founder and CEO of visual analytics platform Trendalytics talks to us about what the best online retailers are doing to engage their customers.

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André Brown, CEO, Locayta

André Brown, CEO, Locayta

'Change is coming, you've got to embrace it and it will be exciting'. The CEO of Locayta, an online merchandising and on-site search solution provider, shares his favourite technology of the moment. 

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Claire Goodman, CRM Manager, L.K. Bennett

Claire Goodman, CRM Manager, L.K. Bennett

'Which brands do I admire? Anthropologie, J.Crew and Kate Spade'. We spoke to Claire Goodman of luxury British fashion brand L.K. Bennett about which retailers have caught her attention and what eCommerce advice she'd share with her peers. 

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