Digital Style London

IET London, Savoy Place, London, WC2R 0BL (Directions)

£55 (incl. VAT)

Digital Style London

Innovate to Disrupt

The future of digital…

As ever the discussion is still fruitful when it comes to a brands ‘Digital Style’. Over the year we have seen the curve of digital offerings change focus, redefining the shopping experience both in-store and online. The bottom line - innovation!

At this year’s Digital Style event we are still asking the question ‘Should you disrupt or evolve?’ You’ll hear from retailers and brands racing to make waves, designing innovative and exciting tech to stand out in the already crowded digital market.

Our speakers will come from brands small and large, from the UK, U.S and Europe. They’ll share their own stories and vision about how they are meeting the demanding industry with this year’s latest challenges and their chosen strategies to stand out.

This year’s line up includes;

Jo McClintock, Brand Director - Moonpig
Guy Westbrook, Creative Director - True Vintage
Nick Stragnell, Head of Online Trade - Boden
Luca Calcamucchio, Global Store Design & VM Director - Charlotte Tilbury Beauty

With more to be announced…

*Early Bird tickets are £55.00 - for a limited time only*

At our full-day conference we will cover:

  • Enhancing the digital experience through personalisation (both human and technological)

  • Building technology enablers/machine learning into your digital strategy (including AI, VR, AR etc)

  • The merge of innovation with traditional retail

  • Creating your own ‘digital style’

  • Making the most of your digital channels

Who should attend:

  • Directors of Brand, eCommerce, Digital & Customer Experience (CX)

  • Heads of eCommerce, Mobile, Digital & Brand

  • Chief Technology Officers

  • Chief Marketing Officers

  • Chief Digital Officers

  • Founders, CEO's & Owners


Jo McClintock

Jo McClintock

Brand Director, Moonpig

Bio coming soon…

Guy Westbrook

Guy Westbrook

Creative Director, True Vintage

Guy has always held a keen interest in fashion, working for various independent menswear retailers since the age of 16. After obtaining his marketing degree from the University of Portsmouth in 2013, Guy focused on building online clothing retailer, True Vintage, in partnership with his brother. Starting in Rory’s student bedroom with just a clothing hook and a mobile phone, True Vintage has aggressively outgrown competition to become Europe's leading online vintage clothing retailer.

With an abundance of enthusiasm and energy, Guy is constantly looking for new ways to engage technology to grow the business. By monetising Instagram, and launching PR initiatives through partnerships with the likes of Urban Outfitters and Tommy Hilfiger, True Vintage has grown to acquire customers globally and has built an Instagram page with over 165,000 followers.

Having overseen all areas of the business, Guy is now focused on strengthening the brand equity of True Vintage.

True Vintage Website
Guy’s LinkedIn

Nick Stragnell

Nick Stragnell

Head of Online Trade, Boden

Bio coming soon…

Luca Calcamucchio

Luca Calcamucchio

Global Store Design and VM Director, Charlotte Tilbury

Bio Coming soon…



Registration & Networking Breakfast


Commerce Futures


Keynote one - TBC


Keynote two - TBC


Coffee Break & Networking


Panel Q&A session
Moderated by Jamie Hancox, Founder of Commerce Futures


Breakout Session


Lunch buffet & Networking


Keynote three - TBC


Breakout Session


Keynote Four - TBC


Keynote Five - TBC


Final comments before Networking


Event Close


inviqa-logo (480).png

Inviqa has a history of helping fashion brands make a statement online.

Technology partner and consultant, Inviqa combines smart digital strategy with technical expertise, and award-winning creative. We build powerful digital solutions for the likes of Acne, Missguided, Joseph and GAP.

From fully-integrated online stores, to flexible multi-channel systems, Inviqa specialises in platform evaluation and implementation. We’re also experts in online brand development, UX & CX design, and creative strategy and ideation.

With offices across the UK and Europe, Inviqa employs more than 200 professionals.

Find out more


Emarsys is the largest independent marketing platform company in the world. Our software enables truly personalised, one-to-one interactions between marketers and customers across all channels — building loyalty, enriching the customer journey, and increasing revenue. This enables companies to scale marketing decisions and actions far beyond human capabilities.

Since 2000, Emarsys has helped over 2,200 brands in over 70 countries to connect with 3.2 billion customers around the world. Each day, we deliver more than 350 million personalised interactions across email, mobile, social and web, leading to millions of daily purchase events on our software.

Find out more


Q: Is there a fee for attending the Commerce Futures event?

A: Events are priced individually, they range from £0 - £99.00. We take great care in how we curate the audience, the event is invitation only and you must register in advance to attend. If you have not received an invitation but would like to attend, please register via the website and your place will be confirmed subject to approval.

Q: Can I bring a colleague?

A: Additional places will be subject to availability. Please ask your colleague to register via the website.

Q: Who else will be there?

A: Senior professionals in eCommerce, entrepreneurial brand owners, marketing leaders including directors and leaders of omni-channel, multichannel, digital marketing, brand, social, strategy, customer experience (CX) and content.

Q: What is the address of the venue?

A: IET London, Savoy Place, London, WC2R 0BL

Q: Is there a dress code for this event?

A: There is no formal dress code. Please come dressed in comfortable attire e.g. business casual. 

Q: Who is Commerce Futures?

A: Commerce Futures is an independent online community for retail leaders and Commerce professionals. We provide a round up of the latest news and information relating to the key challenges in Commerce today, as well as insights into future trends and technologies that are shaping the online retail landscape. And because we believe it's important to learn from our peers, the regular Commerce Futures event series brings in expert speakers from leading brands to share case studies and industry know-how. 

Since 2012, thousands of professionals have attended our events and engaged with our content. We survey them regularly to understand what problems they are wrestling with now and tailor content to help them solve those concerns.

Register today

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The price for this event is £55 (incl. VAT).

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