Getting To Know You

9am - 11:30 EDT
USA
19.9.2023
Breakfast

Zou Zou’s, 385 9th Ave Suite 85, NY 10001

NYC

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Getting To Know You

NYC

Breakfast

September 19, 2023

Summary

Can you really make your customer a BFF?

As acquisition gets tougher, so every business with a digital customer base is thinking more about retaining and growing relationships with existing customers.

This is not to say that the world has entirely shifted, but with more readily accessible technology and resources to measure retention - this years’ focus is the base.

Many large brand owners are managing huge customer datasets today, containing everything from weblogs, purchase and social history - and in some cases sentiment analysis.

Whilst the data models are maturing, many brands are struggling to create an effective blend of marketing and technology resource to really engage with regular customers - turning them into superfans

Time to talk about the top tier of your customers and how some of your peers are turning customers into BFF’s. Our breakfast session at Zous Zou's on Sept 19th will tackle engagement, the customer data conundrum, and how to better bring rich experiences to your best customers.

PastriesDelegates networkingAudience at a Commerce Futures conference.
  • How can you really “get to know” your customer when social channels are becoming their chosen transaction routes?
  • Who are your superfans and how do you best befriend them?
  • How much data can you really use about your customers? When does your team just get overloaded?
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Rabih Jomaa

Rabih Jomaa

Director of Data, Product Management & Governance

Moët Hennesy

Rabih Jomaa, a data expert and consumer-centric professional at the forefront of leading luxury brands, startups and small to medium size companies into a new era of data-driven excellence while empowering brands to harness the full potential of their data.

Rabih advocates for a consumer-first approach, driving brands and companies to be more data-centric and attuned to their customers' needs and desires. Through innovative solutions and meticulous attention to detail, his primarily focus is to ensure that data is not just accessible but leveraged effectively to gain profound insights into consumer behavior, all while navigating the complex landscape of data governance and privacy.

His experience in collaborating seamlessly across departments, connecting the dots, and mastering the delicate balance between unlocking valuable data while safeguarding the trust and confidentiality of consumers enabled brands to attain a comprehensive understanding of their consumers, their preferences, and their aspirations.

LEARN MORE →Close icon
Leaf wall textureSmiling woman networking at a Commerce Futures eventSmiling woman networking at a Commerce Futures eventPastries in front of delegates
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Rabih Jomaa
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Guest Speaker
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes
08:30
Registration & Networking Breakfast
09:15
Welcome from Commerce Futures
09:25
Ryan Clark, STATSports & Jim Hingston, The Gym Group
Keynote
10:10
Hollie Weatherstone, Muc-Off
Keynote
10:35
Break
10:55
Multi-brand panel – Decathlon, Ellis Brigham, Helen of Troy
Keynote (Main Stage)
Speed dating for delegates
(Breakout Room)
11:50
George Huxford, Apidura
Keynote
12:15
Break
13:15
Rich Philip, Contested
Keynote
13:40
Marc Guisti, Veloforte
Keynote (Main Stage)
David Hanney, Alpkit
(Breakout Room)
14:35
Networking
15:00
Closing Remarks from Commerce Futures
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Guest Speaker
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Guest Speaker
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes

AGENDA

09:00 - 09:35 Registration & Networking Breakfast

9:30 - 9:40 Commerce Futures Welcome & Partner Introductions

09:40 - 10:20 Panel Discussion with Q&A

10:20 - 10:40 Networking

10:40 - 11:00 Workshop on tables 

11:00 - 11:20 Group Discussion- Moderated

11:20  - 11.30 Final Comments & Networking

11:30 Event Closes

09:00
Registration & Networking Breakfast
09:30
Welcome & Partner Introductions
09:40
Panel Discussion with Q&A
Rabih Jomaa
10:20
Networking Break
10:40
Workshop at tables
11:00
Group Discussion - Moderated
11:20
Final Comments & Networking
11:30
Event Closes
Rabih Jomaa

Rabih Jomaa

Director of Data, Product Management & Governance

Moët Hennesy

Rabih Jomaa, a data expert and consumer-centric professional at the forefront of leading luxury brands, startups and small to medium size companies into a new era of data-driven excellence while empowering brands to harness the full potential of their data.

Rabih advocates for a consumer-first approach, driving brands and companies to be more data-centric and attuned to their customers' needs and desires. Through innovative solutions and meticulous attention to detail, his primarily focus is to ensure that data is not just accessible but leveraged effectively to gain profound insights into consumer behavior, all while navigating the complex landscape of data governance and privacy.

His experience in collaborating seamlessly across departments, connecting the dots, and mastering the delicate balance between unlocking valuable data while safeguarding the trust and confidentiality of consumers enabled brands to attain a comprehensive understanding of their consumers, their preferences, and their aspirations.

LEARN MORE →Close icon

Venue

Zou Zou’s, 385 9th Ave Suite 85, NY 10001

Zou Zou's is a lively and modern restaurant in NYC. With a menu inspired by and celebrating the cuisine and flavors of the Eastern Mediterranean region.

Find directions →
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