Redefining Brand

09:00 - 11:30

6.6.2024

Breakfast

Cafe Louise, 155 Bd Saint-Germain, 75006 Paris, France

Paris

ing international women's day

Partnered with:

Redefining Brand

Paris

Breakfast

June 6, 2024

Summary

The new Luxury customer

In 2023 the world of Luxury retail shifted across Europe. The multi-brand luxury retailers have all struggled and many have left the stage, whilst luxury brands themselves continued to evolve products and communication strategies to appeal to a broader consumer audience.

Meanwhile in Paris and in every European capital city Luxury brands continue to invest in Boutique experiences at a whole new level, enticing customers to come and visit - experience the luxury of the brand itself.

In 2024 we take a new format to our Parisien events, announcing an exclusive breakfast where the Luxury Leaders will debate the changing market conditions, how brand loyalty has shifted and more importantly the new customer.

Pastries

Delegates networking

Audience at a Commerce Futures conference.

Over Breakfast we will debate:

Boutique experiences, enticing customers online and in-store
Balancing exclusivity and growth
Shifting Luxury Demographics, adapting digital strategies to meet evolving expectations of the luxury consumer

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18:30

Arrival & Welcome Drinks

19:15

Guests Sit

19:20

Welcome

Commerce Futures

19:30

Opening Speech

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20:00

Starters

Topic One - Discussion at individual tables

20:20

Topic One discussed as a collective

20:40

Mains

Topic Two - Discussion at individual tables

21:10

Topic Two discussed as a collective

21:30

Desserts & Networking

23:00

Event Closes

18:30

Arrival & Welcome Drinks

19:15

Guests Sit

19:20

Welcome

Commerce Futures

19:30

Opening Speech

Guest Speaker

20:00

Starters

Topic One - Discussion at individual tables

20:20

Topic One discussed as a collective

20:40

Mains

Topic Two - Discussion at individual tables

21:10

Topic Two discussed as a collective

21:30

Desserts & Networking

23:00

Event Closes

08:30

Registration & Networking Breakfast

09:15

Welcome from Commerce Futures

09:25

Ryan Clark, STATSports & Jim Hingston, The Gym Group

Keynote

10:10

Hollie Weatherstone, Muc-Off

Keynote

10:35

Break

10:55

Multi-brand panel – Decathlon, Ellis Brigham, Helen of Troy

Keynote (Main Stage)

Speed dating for delegates

(Breakout Room)

11:50

George Huxford, Apidura

Keynote

12:15

Break

13:15

Rich Philip, Contested

Keynote

13:40

Marc Guisti, Veloforte

Keynote (Main Stage)

David Hanney, Alpkit

(Breakout Room)

14:35

Networking

15:00

Closing Remarks from Commerce Futures

18:30

Arrival & Welcome Drinks

19:15

Guests Sit

19:20

Welcome

Commerce Futures

19:30

Opening Speech

Guest Speaker

20:00

Starters

Topic One - Discussion at individual tables

20:20

Topic One discussed as a collective

20:40

Mains

Topic Two - Discussion at individual tables

21:10

Topic Two discussed as a collective

21:30

Desserts & Networking

23:00

Event Closes

18:30

Arrival & Welcome Drinks

19:15

Guests Sit

19:20

Welcome

Commerce Futures

19:30

Opening Speech

Guest Speaker

20:00

Starters

Topic One - Discussion at individual tables

20:20

Topic One discussed as a collective

20:40

Mains

Topic Two - Discussion at individual tables

21:10

Topic Two discussed as a collective

21:30

Desserts & Networking

23:00

Event Closes

AGENDA

09:00 | Registration & Networking over a cup of coffee

09:40 | Guests Sit

09:45 | Welcome Commerce Futures

09:55 | Opening Speech Guest speaker

10:25 | Breakfast & Group Discussion

Topic One - Delving into Boutique Experiences

Topic Two - Ways to Redefine your brand

11:00 | Final Comments & Networking

11:30 | Event Closes

09:00

Registration & Networking Breakfast

09:30

Welcome & Partner Introductions

09:40

Panel Discussion with Q&A

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10:20

Networking Break

10:40

Workshop at tables

11:00

Group Discussion - Moderated

11:20

Final Comments & Networking

11:30

Event Closes

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WHAT TO EXPECT

This event is for professionals in the following industries:

Marketing, Brand, Loyalty, Content, Retail, and Customer

To attend this event, we are looking for:

Founders, Owners & CEO, Chief, VP, Director, Heads of...

Commerce Futures events are safe places for industry leaders to share experiences and challenges in a Chatham House environment.

Apply for any event where you feel you can contribute to the conversation – all we ask in return is that when offered a place, you do your best to attend. Your fellow delegates rely on you for your wit and insights, don't let them down.

Register your interest via the form, and our team will quickly be in touch. Our events are complimentary - if this contravenes your company's "benefit in kind" policy, we're happy to charge you £50 for a place and donate it to charity.

Venue

Cafe Louise, 155 Bd Saint-Germain, 75006 Paris, France

Nestled on the Left Bank, in the heart of Saint-German-des-Près, the Louise welcomes you every day of the year in continuous service, in a warm, elegant and intimate atmosphere.

Find directions →

Partners

Learn more →

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