Reinventing D2C for FMCG
116 Pall Mall, London SW1Y 5ED, United Kingdom
London
Summary
The consumer relationship you cannot afford to miss?
In 2024, digital transformation and shifting media landscapes are redefining how brands connect with consumers. As traditional media's influence shrinks, direct-to-consumer models, driven by social channels and real-time engagement, are becoming critical for success. Our annual FMCG dinner will delve into these transformative changes, with a particular focus on how both established and emerging brands can leverage digital tools to enhance customer experience, loyalty and drive strategic growth.
Learning about behaviour, gaining live feedback is critical to scale - for smaller brands this allows them to enter multi-brand retail more confidently and for larger brands it’s the glue behind heightened customer experiences.
So if you fancy some good food, great company, and a few glasses of wine, join us for an exceptional networking event where you'll gain invaluable insights, practical solutions, and connect with some of the brightest minds in the field!
Over dinner we will discuss:
- Evolving Consumer Engagement: How to effectively engage consumers at scale using digital tools
- Digital Growth Strategies: Best practices and innovative strategies for leveraging digital channels to drive brand growth
- Real-Time Feedback and Adaptation: How to harness live consumer feedback to make agile adjustments and improve overall customer satisfaction
David Rose
Senior Director of International Digital & Marketing Technology
Papa JohnsRead Full Bio →
AGENDA
18:00 - Arrival & Welcome Wine
18:40 - Opening Remarks from Commerce Futures
18:45 - Industry Talk: David Rose, Senior Director of International Digital & Marketing Technology at Papa Johns
19:25 - Wine Tasting & Insightful Talk
19:40 - Starter Served, Wine & Topic One Discussed
20:00 - Collective Discussion on Topic One
20:20 - Mains Served, Wine & Topic Two Discussed
21:00 - Collective Discussion on Topic Two
21:50 - Desserts & Wine
22:00 - Closing Remarks
22:30 - Departure
David Rose
Senior Director of International Digital & Marketing Technology
Papa JohnsRead Full Bio →
Venue
116 Pall Mall, London SW1Y 5ED, United Kingdom
The Annex Room at 116 Pall Mall offers an intimate, stylish setting for a networking and learning dinner tailored to retail professionals. Tucked behind the iconic Grade-I listed façade, this elegant space combines historic charm with modern flair. Once the wine cellars of the Prince of Wales, the Annex has been transformed into a luxurious Champagne and Wine Bar, featuring vaulted ceilings and exposed brickwork.
Find directions →Partners
Want to know more?
Check out our frequently asked questions