The Trading Dinner
Brasserie of Light, 400 Oxford St, Duke St, London, W1A 1AB
London
Summary
How to become more effective at selling through
In 2024 online merchants have already identified a far greater focus on improving the website trading metrics. With product merchandising and “sell through” at the heart of every digital P&L, online merchants are tasking digital with becoming truly efficient trading teams.
This is no mean feat given the delicate nature of demand planning in the first place! Early in the year we wanted to give these leaders a discrete time to get together and debate the challenge, the missing pieces of product, pricing and promotions programs, and how they can best be filled.
Over dinner we will talk in detail about some of the refinements you’ll want to make (but you already know that right?)
What you'll gain by attending:
- Search & Merch augmentation - Leave with a plan for what your team can do to improve today
- Promotions that perform - Get examples and proven methods from the best in the industry
- Product Pages - Learn how to be brilliant at scale
Tom Tregelles
Executive Vice President
DAZNRead Full Bio →
Tom Tregelles is a seasoned digital leader who has helped grow some of the UK’s most successful brands in recent years. Moving from Orlebar Brown to Flannels was a tipping point as Flannels offered the freedom to really embrace a new digital offering, and from there Tom lead Frasers Group’s new-found love for digital channels. Lately Tom has explored the world of global sport franchises - both media properties and merchandise. His new role at DAZN allows him to lead the commercial and digital opportunities within this diverse and disruptive Sports streaming empire
AGENDA
18:30 Arrival & Welcome Drinks
19:15 Guests Sit
19:20 Welcome from Commerce Futures
19:30 Opening Speech - Tom Tregelles, Executive Vice President at DAZN
20:00 Starters: Topic One - Discussion in smaller groups
20:20 Topic One discussed as a collective
20:40 Mains: Topic Two - Discussion in smaller groups
21:10 Topic Two discussed as a collective
21:30 Desserts & Networking
23:00 Event Closes
Tom Tregelles
Executive Vice President
DAZNRead Full Bio →
Tom Tregelles is a seasoned digital leader who has helped grow some of the UK’s most successful brands in recent years. Moving from Orlebar Brown to Flannels was a tipping point as Flannels offered the freedom to really embrace a new digital offering, and from there Tom lead Frasers Group’s new-found love for digital channels. Lately Tom has explored the world of global sport franchises - both media properties and merchandise. His new role at DAZN allows him to lead the commercial and digital opportunities within this diverse and disruptive Sports streaming empire
Venue
Brasserie of Light, 400 Oxford St, Duke St, London, W1A 1AB
An elegant bottle-lined bar, walls panelled in shining sunbursts of antique bevelled mirror and a floor of polished parquet create a sparkling setting for any celebration. Subtle lighting and chairs resplendent in sunshine-yellow upholstery cast a warm golden glow. Exquisite table settings include complimentary place cards and fresh seasonal flowers.
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