Brand Commerce Milano

18:30 - 23:00 CEST
Europe
28.9.2023
Cena

Excelsior Hotel Gallia, Piazza Duca d'Aosta, Milano, Italy

Milano

ing international women's day
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Partnered with:

Brand Commerce Milano

Milano

Cena

September 28, 2023

Summary

Una cena privata per aziende digitali ambiziose

Con il commercio digitale ormai diffuso in tutta Italia, gli imprenditori stanno iniziando a valutare seriamente come i loroeCommerce soddisfano soddisfino due requisiti fondamentali:

  • Valorizzare e proteggere il marchio
  • Fornire entrate online sotto forma di nuove transizioni

In alcuni casi questi due requisiti sono in competizione tra loro: La valorizzazione del marchio si concentra soprattutto sui contenuti e sul design, mentre i risultati dell'e-commerce sono alimentati da informazioni sui prodotti, immagini più dettagliate e (potenzialmente) un design della pagina più incentrato sulle vendite.

Durante la nostra deliziosa cena di settembre, discuteremo di come fondere questi due requisiti per soddisfare sia gli obiettivi del marchio che gli appetiti commerciali.

PastriesDelegates networkingAudience at a Commerce Futures conference.
  • Il design del sito web del marchio è in grado di accogliere anche le transazioni online?
  • L'eCommerce ha bisogno di contenuti diversi per stimolare le vendite rispetto a quelli che può fornire il Brand marketing?
  • In che modo i ricavi dell'e-commerce influenzano i rapporti con i grossisti di marca?
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To top
Thomas Davis

Thomas Davis

International Digital Operations Director

Cartier

Tom Davis is based in Geneva, Switzerland and is currently the International Digital Operations Director for Cartier SA.  

Since joining Cartier in 2016, Tom’s focus has been leading the global ecommerce business, overseeing “connected” retail and establishing retail innovation. His span of responsibility covers running the day to day business of ecommerce, managing an omnichannel digital ecostystem as well as working with innovation labs, startups and physical prototypes to impove the boutique customer experience.  

Tom has worked within the digital world since the mid 1990s and has been instrumental developing, launching and running ecommerce and digital businesses for brands such as PUMA, Tommy Hilfiger and Sirius Satellite Radio.  

Tom is a graduate of Vanderbilt University with a degree in Human and Organizational Development and earned his Master of Business Administration from the Australian Graduate School of Management.

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Leaf wall textureSmiling woman networking at a Commerce Futures eventSmiling woman networking at a Commerce Futures eventPastries in front of delegates
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Thomas Davis
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Guest Speaker
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes
08:30
Registration & Networking Breakfast
09:15
Welcome from Commerce Futures
09:25
Ryan Clark, STATSports & Jim Hingston, The Gym Group
Keynote
10:10
Hollie Weatherstone, Muc-Off
Keynote
10:35
Break
10:55
Multi-brand panel – Decathlon, Ellis Brigham, Helen of Troy
Keynote (Main Stage)
Speed dating for delegates
(Breakout Room)
11:50
George Huxford, Apidura
Keynote
12:15
Break
13:15
Rich Philip, Contested
Keynote
13:40
Marc Guisti, Veloforte
Keynote (Main Stage)
David Hanney, Alpkit
(Breakout Room)
14:35
Networking
15:00
Closing Remarks from Commerce Futures
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Guest Speaker
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes
18:30
Arrival & Welcome Drinks
19:15
Guests Sit
19:20
Welcome
Commerce Futures
19:30
Opening Speech
Guest Speaker
20:00
Starters
Topic One - Discussion at individual tables
20:20
Topic One discussed as a collective
20:40
Mains
Topic Two - Discussion at individual tables
21:10
Topic Two discussed as a collective
21:30
Desserts & Networking
23:00
Event Closes

AGENDA

19:30 Arrivo e drink di benvenuto

20:20 Discorso di apertura Relatore ospite

20:50 Avviamento Argomento 1 - Discussione ai tavoli individuali

21:10 Argomento Uno discusso come collettivo

21:30 Mains Topic Two - Discussione ai tavoli individuali

22:00 Argomento due discusso collettivamente

22:20 Dessert e networking

23:00 Chiusura dell'evento

09:00
Registration & Networking Breakfast
09:30
Welcome & Partner Introductions
09:40
Panel Discussion with Q&A
Thomas Davis
10:20
Networking Break
10:40
Workshop at tables
11:00
Group Discussion - Moderated
11:20
Final Comments & Networking
11:30
Event Closes
Thomas Davis

Thomas Davis

International Digital Operations Director

Cartier

Tom Davis is based in Geneva, Switzerland and is currently the International Digital Operations Director for Cartier SA.  

Since joining Cartier in 2016, Tom’s focus has been leading the global ecommerce business, overseeing “connected” retail and establishing retail innovation. His span of responsibility covers running the day to day business of ecommerce, managing an omnichannel digital ecostystem as well as working with innovation labs, startups and physical prototypes to impove the boutique customer experience.  

Tom has worked within the digital world since the mid 1990s and has been instrumental developing, launching and running ecommerce and digital businesses for brands such as PUMA, Tommy Hilfiger and Sirius Satellite Radio.  

Tom is a graduate of Vanderbilt University with a degree in Human and Organizational Development and earned his Master of Business Administration from the Australian Graduate School of Management.

LEARN MORE →Close icon

Venue

Excelsior Hotel Gallia, Piazza Duca d'Aosta, Milano, Italy

Excelsior Hotel Gallia is recognised around the world for its exceptional dining, which is crafted with a sense of daring and allure. Located in the heart of Milan, right opposite Central Station.

Find directions →
Brand Commerce Milano

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