Interview - Janis Thomas

July 20, 2018

Video

Janis Thomas, Marketing Director, Birchbox - Interview

Summary

Interview - Janis Thomas - Marketing Director, Birchbox. Janis Thomas explains how Birchbox are able to use a wide variety of customer data to provide truly personalised recommendations for customers. She also goes on to tell us how further investment in AI can only be beneficial for the business going forward.

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